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4 Inspiring Ways To Bring Your Window Display To Life

Feature image: thepleasureisallmine.com.au

If you’re in the retail industry, and are struggling to drive more foot traffic in-store, then you should consider looking at different ways to liven up your window displays.

The saying “you never get a second chance to make a first impression” couldn’t be more true when applied to this highly competitive industry. And that’s why you need to create an impression that will last! To do this, however, isn’t as easy as it seems – especially if you’re not artistically inclined, or if you don’t have the budget to hire a professional visual merchandiser.

Luckily, we know just the material to make you stand out, and how to use it in a way that will entice customers to visit your particular store. And that material is Cast Acrylic!

With a palette of bright and beautiful colours to choose from, a wide variety of fabrication and forming possibilities, and exceptional resistance to wear and abrasion, Cast Acrylic is the ideal material for all your visual merchandising needs.

So read on to find out how you can enhance your window displays with this fantastic visual merchandising material.

1.Shape Up Or Ship Out

window displays, cast acrylic

Image: londonstreetstyle.com

Shapes are an element within your design that should never be ignored, as they can help break up the monotony of your display and lead your eye to important product details.

When using Cast Acrylic, try to vary the size of your shapes and contrast product shapes with those used in your background or foreground - this will help keep your window displays visually interesting and unique.

2.Reach New Heights

cast acrylic, visual merchandising

Image: hmvm.co.uk

Another way to draw interest to your window display is to place your featured products at different heights. The Cast Acrylic product stands seen in the image above, help prevent visual overload. So instead of seeing all the products at once, the window shopper is encouraged to actively explore what you have to offer, and therefore they are more likely to pay extra attention to your display.

3.Layer Up Your Window Displays

cast acrylic product backdrop

Image: blog.heylook.fi

This window display uses translucent squares of Cast Acrylic to create multiple backdrop layers. By structuring the design this way, the display has the visual advantage of depth. And because depth helps draw the viewer's eye in and create visual interest, it will help distinguish your design and set it apart from the more typical and ‘flat’ displays.

4.Turn Heads With Interesting Textures

textured cast acrylic window display

Image: pinimg.com

Do you want to stir up some curiosity? Surrounding your products with a patchwork of texture is a surefire way to lure window shoppers in! The example above, for instance, uses intricate laser-cut patterns to create various textures that appeal to the viewer’s tactile curiosity – this motivates them to further investigate the touch and feel of products inside your store!

At the end of the day, how you choose to enhance your window display is completely up to you. But if you decide to make use of these visual merchandising tips, we’re confident that you’ll create a one-of-a-kind display that your competitors will envy!

Whatever you design, we hope you have fun experimenting with Cast Acrylic and we hope you stay Creatively Inspired.


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